Since performing a search through a search engine such as Google is the main method used by internet users in order to find a product or service, this renders the use of SEO a necessity, because this is the only way for your website to achieve high rankings in search engines’ results, and become better known and more recognizable. This can be achieved through the right optimization for and promotion through the search engines, as well as the entire package of SEO services that we provide.
The aim of the seminar is for participants to be able to comprehend the basic principles behind how search engines work, while at the same time we present and explain the ways and techniques that must be used and adhered to during the design, development and promotion of a website, in order to allow it to attain the higher possible ranking in search engine results pages.
Our seminars are not addressed to marketing executives and professionals alone, but to other executives and business consultants, as well as we designers, web developers, web administrators, freelancers and generally to all those who have a website and wish to use it to promote their business. Moreover, our seminars are also useful for any website or blog owner as well as for individual internet users who wants to know the way websites can be promoted in and optimized for search engines.
Our company offers two different types of seminars:
This type of seminars at the individual level, allows their content to be fully customized and tailored according to the knowledge level of the participant. In other words they allow all participants to take full advantage of the knowledge they are going to acquire, whether they have no previous knowledge at all on the promotion of websites through SEO techniques, or whether they are at an advanced proficiency level on the topic, since the content of the education to be offered will be adjusted accordingly to ensure that no gaps will remain in the knowledge in the case of beginners and no unnecessary repetitions of known subjects will be made when the participant is more seasoned and experienced in the field.
We also offer specialized seminars for the marketing departments of businesses who wish to train their staff in order for them to be able to undertake the promotion of their website and its better exposure online on their own and without needing the external help of a company that provides digital marketing services. Following a diagnosis of the level of knowledge of the team, the content of the seminar is adjusted accordingly in order to offer a fully integrated and global training and education to ensure that the participants will be able to independently and successfully implement SEO strategies without any gaps remaining in their knowledge.
The specialized and expert knowledge that you will acquire through our individual level seminars will create a lot of options for you to choose from since you will be trained to such a high level that you will be able to either be employed at a company that offers digital marketing services, work as a freelancer in the field, or even start your own company for offering website promotion services.
With the knowledge of the marketing department of your business will acquire through such a seminar, they will be able to perform all the necessary actions to promote your website in search engines without the need for the external help of a specialized SEO agency This choice gives you distinct advantages, such as the ability to be in direct control of and be informed on a daily basis about both the actions of your team and the course of your website, while another obvious advantage is that you will not have to pay for an external partner to cover your SEO needs.