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Unlocking the potential of your app through a monetization strategy

To unlock your app’s true potential, we will not only guide your choice of the most suitable revenue generation model to adopt, but also analyse the current performance of your app by evaluating its performance metrics and relevant engagement indicators in order to highlight any existing limitations to monetization. Moreover, in order to devise a credible plan for improving your app’s revenue stream, we will also take into account the results of your competitors as well as the overall market situation and examine these along with the historical usage data of your app.

The main aim is to implement a high-impact campaign that yields measurable, solid results, always within your own specified budget, and achieving the pre-set goals, whether they pertain to achieving a specific number of app downloads or optimizing to certain in-app loyalty events.

    Strategies used to this end include:
  • Comprehending your app’s key mobile metrics and specific conversion goals
  • Analysing the consumer behaviour and mapping out the conversion process
  • Using both quantitative and qualitative methods to analyse user engagement
  • Evaluating existing monetization strategies and determining user lifetime value
  • Assessing the app’s interface and the user experience offered
  • Devising marketing actions to increase the average revenue per user and the average revenue per paying user
  • Choosing and adjusting the monetization channels and approaches that yield the highest performance

Talk to the Team

Unlocking the potential of your app through a monetization strategy

Talk to the Team